Issue 23

Smart Logistics: From Data to Customer Experience

Technological transformation is reshaping Customer Experience across the Supply Chain. The rise of artificial intelligence, automation, and advanced data analytics has accelerated a significant shift in how companies manage, anticipate, and respond to customer needs. Today, logistics isn’t just about operational efficiency; it’s about delivering precision, real-time visibility, and increasingly personalized services in a highly competitive environment.

In this context, we present the 23rd edition of CX Magazine“Smart Logistics: From Data to Customer Experience,” which explores how technology is enabling more skilled, connected, and people-centric logistics.

To do this, we’ve brought together insights from leading organizations such as Frost & Sullivan, SEUR, ARLOG, FedEx, GLS, Correos Express, Foro de Logística, Zaragoza Logistics Center, and Hortifrut, along with perspectives from renowned academic Jan Fransoo, and the strategic expertise of Miebach Consulting and IMT.

This edition is designed to help you understand where the supply chain is headed, and which levers will shape the path to conquering the last frontier in customer experience.

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